THE BLACK FRIDAY
SPRINT
A comprehensive, 5-day Meta ads coaching programme with me, designed to prepare eCommerce brands (that’s you) for the biggest shopping event of the year.
Shoppers start looking for Black Friday deals as early as 6 weeks before the official event
And these eager early bird shoppers make up 50% of the shopping force.
Planning and preparation for the biggest shopping period of the year, is the key to your Meta ads SUCCESS.
Does this sound like you?
🫶 You have an eCommerce business with products that sell well organically online
🤔 You run your own Meta ads with some success, but feel like you are missing something (or perhaps your results are FAB-ULOUS but you would love strategic guidance ahead of Black Friday)
😱 Running Meta ads for Black Friday feels overwhelming. You wish you had more time and guidance
🤷🏼♀️ You know Q4 is the biggest shopping event of the year, but you don’t know how to approach your Facebook ads so they stand out from the crowd & are hugely profitable for your business (without having to slash your prices with big discounts – yuck!)
If only there was something that could help you to...
✅ Create and confirm your Q4 and Black Friday timelines so there is more calm and less chaos during the busiest period of the year
✅ Optimse your website, so you can increase your conversion rate and capture more buyers
✅ Create Black Friday Facebook ads using a tried and tested Q4 strategy so you can explode your sales during the biggest shopping period of the year
✅ Amplify your visibility without feeling overwhelmed
✅ Save you time in the long run, so Q4 doesn’t feel so stressful
YOUR BLACK FRIDAY SPRINT
This group coaching program will help you to build a Black Friday Facebook ads strategy that will ensure your business is in the very best position for exploding your sales this Q4.
In just 5x 1 hour sessions, you’ll come away feeling confident in your Black Friday approach and excited to get going – and with this + 1 MONTH of FREE ads support, the opportunity to achieve a record number of sales for your business, will become very VERY real.
The details...
🚪Doors close on Sunday 8th September
🗓️ Our coaching calls will start on Monday 9th Sept at 12.30pm for 1 hour. We will have 4 further calls on Tuesday 10th, Wednesday 11th, Thursday 12th with our final call on Friday 13th of September.
💻 All calls will be 1 hour, and will be held on Zoom. If you can’t make the live calls, everything will be recorded so you can catch up at a time that works for you.
💚 From the 9th-15th September, you will get additional support inside of our private Facebook group.
🤸🏼♀️ BONUS: As a Sprinter, you will get 1 months FREE support inside of my paid ads membership, Ad Answers for eCom
Your time investment...
Q4 is a crazy busy time for all of us, so this Sprint will make sure we set you up for success, and QUICKLY. Here’s all I will need from you:
💚 1 hour of your time for 5 days across 1 week
💚 1-2 hours a day to implement what you learn (I am giving resources to make the implementation as quick as possible, e.g plug and play Canva designs for your ad creatives as well as copy ideas that you can quickly personalise and slot into your ads)
💚 And if it takes you longer to implement, don’t worry, because I am giving you an EPIC BONUS – 1 month of FREE support inside of my paid ads membership
What you’ll learn…
📝 How to plan your Black Friday / Cyber Monday offers, so you don’t feel rushed or under-prepared when it sneaks up on you
💻 How to optimise your website to ensure that you are converting people across your whole sales funnel (in Q4 and beyond!)
🧲 How to craft a winning Facebook ads strategy so you can attract (and convert) your ideal buyers
📧 How to create powerful lead generation campaigns, so you can create an email list of highly engaged email subscribers ready for Black Friday
🧨 How to stay visible, without the overwhelm, so buying from you feels like a no-brainer throughout Q4, Black Friday and beyond.
Black Friday Success Sheet
Your go-to checklist to get you AND your audience prepped, ready and hyped for your Black Friday sale period.
Resources
Access to my personal folder of brilliant Meta ad examples, as well as plug & play resources so you can get implementing quickly!
Private Community
A private Facebook group where you can ask questions in between our calls & 1 month of FREE support inside of my paid ads membership.
Just 10 Founding Member Spots Available
One time investment: £397 (inc VAT)
+ BONUS: 1 MONTH OF FREE ADS SUPPORT
*Please note: this is an introductory price for the first beta cohort. The full price will likely be £999
Is The Black Friday Sprint For You?
It is for you if...
- You’re a successful eCom business with strong organic sales
- You run Meta ads as part of your business model
- You’re already making regular sales in your business and you’re actively looking to grow this Q4
- You feel disorganised in the run up to Q4 and Black Friday and wish you had some help to formulate a step by step plan
- You’re looking for a group experience, so you can establish new connections with like-minded business owners who just GET it
It is not for you if...
- You’re service based provider (this is for eCom businesses only)
- You don’t have a proven product or offering – meaning you have no idea if it would actually sell, even if it had thousands more eyes on it
- You’re a complete beginner to business ownership or very early on in business (under 1 year)
- You have no audience online at all. This Black Friday Sprint will be best implemented when you already have an online presence
Want in for the founding members round?
FAQs
A: We start this founding members round on Monday 9th September. There will be 5 live sessions (9th-13th September 2024). These sessions will all be recorded, so you can still implement the full learnings, even if you can’t attend live.
There will also be support via a private Facebook group community, which will run during our week together, for any questions that you may have in between our calls. Plus after the Sprint has finished, you get FREE access to a months worth of expert support inside of my monthly membership!
A: One of my intentions when creating this program is to SAVE you time in the long run when planning and executing your Black Friday strategy. It will be a week of intense work but the most important thing, is that it will be done ahead of Q4 kickoff – so we can minimise your stress when it starts getting super busy. There will be approx 5 hours total of training across the 1 week period. You will have homework but we will also start implementing ON the calls too.
There will be resources checklists and an ad inspiration diary to make everything about planning your Black Friday success easier and more streamlined.
A: At £397, how many of your products would you need to sell to make a return on the investment? Whether it is 1 or 10, I’m confident that if you apply even just SOME of the strategies in this program, you’ll be able to sell more of what you’re offering through your Meta ads, especially if it’s already a proven offer that gets you some sales already.
The strategies and learnings that I will be sharing can also be used at other points in the year, giving you maximum value for your investment.
How many paid ads courses have you taken where you’ve learned all the information and then you have had to go away and implement it all by yourself? With my Black Friday Sprint, you’ll be implementing your learnings + strategy in real time, with my support.
I’ve also implemented everything I am sharing with my own clients with brilliant Black Friday ad results, so I know this stuff really works.
This sprint is all about action taking without the overwhelm. 5 days of intense learnings but a whole lot of value at the end of it (plus, if you get it done now, your Black Friday will feel less chaotic and more calm)
A: I will send you replays of each of our calls, and for those, once you download and save them, you will have life time access. The Facebook group will remain open for 1 week after we finish our live trainings to encourage immediate action rather than procrastination 🙂
A: While the strategies I will be teaching *could* apply to all budgets, I would advise a monthly Meta ad spend of at least £1000 a month to ensure you get maximum impact from this program.
Yes absolutely! While I do talk about offer options, those include not using discounts. This Sprint is about finding and converting your ideal audience, whether that is with offers and discounts or not!
Meet Cj 👋
That’s me! I’m Facebook Ads Strategist based in Wiltshire with my husband Tom and dog Paddy.
And if you don’t know already, Facebook ads (especially when it comes to Black Friday) is my THING.
Over the past few years, I’ve successfully helped skyrocket my clients sales through the power of a Facebook and Instagram ads and my expertise when it comes to perfectly positioning a product to make it irresistible to customers.
It’s no exaggeration to say that learning how to create successful Facebook ads will change your business forever – because I have seen it and I have done it.
Enjoying a huge Black Friday success doesn’t just mean sales though, it means putting your brand on the map for new customers who will rave about you for years to come.
Which is the very reason why I am running this 5 Day Black Friday Sprint – to help you and your brilliant business achieve all that and more and QUICKLY 🥳
