One of the most trusted Meta ad formats for building connection? Founder content.
Grab your practical, behaviour-led guide showing you exactly how to plan, script and film founder content, without it feeling awkward or salesy.
*Created for product founders already running Meta ads. No spam. Just practical guidance that you can use straight away.
If Meta ads feel harder than they used to, you’re not imagining it.
The platform has changed.
Meta now relies far less on manual targeting and far more on signals:

How people engage with your content

What they watch, save, share or ignore

How clearly your message lands

How much trust your brand creates
That means ads that feel human often outperform ads that feel polished.
Founder content fits into this shift, not as a silver bullet, but as a powerful trust signal when used intentionally.
Inside the helpsheet you’ll get:

The 4 strongest founder story angles

A plug-and-play script structure

Filming + performance tips

Access to my ‘Founder Ad’ inspiration board

Hooks, storytelling prompts + creative best practices
This free guide is your first strategic win for connecting with wider audiences and bringing new buyers into your world.
Meet Your Mentor:
Over the years, I’ve helped product founders:
- Scale their ads revenue from £10K to £140K+ months
- Grow their annual revenue from £350K to over £1,000,000
- Triple their new customer acquisition
- Build creative systems and offer that work all year round
- Feel confident and in control inside Ads Manager
My background in psychology helps me decode why people buy and my Meta ads experience helps me turn that into consistent scalable growth.
Ad Answers for eCom, my monthly membership, is where I help you put this into action, so you can win BIG with your Meta ads.
No fluff. No bull. Just straight, strategic guidance that helps you grow.
What product founders inside of Ad Answers for eCom are saying:
Alex








Marg

Your growth doesn’t need to feel unpredictable.
Start with a strategic win today.
Then learn the system that scales it.
👉 Download the free Founder Video Helpsheet Today
And get first access, exclusive bonuses and priority pricing when the Ad Answers for eCom membership doors open again.



